Recently hacking has been on the rise with more reports of hacked and spam content appearing in Google search engine results pages. There has even been a revival of older tactics such as bait-and-switch content hacks where users gain access to someone else’s site and begin publishing pages on topics that are not normally covered on the site. Google has said that this increase in spam content is not related to its recent algorithm updates but whatever the cause more and more sites are receiving malware warnings and experiencing hacked content. In order to prevent malware or hacked content it is necessary to monitor your site security, search visibility, SEO and overall site health. It is important to take preventative measures to stop hackers that are using bait-and-switch tactics to increase their search rank through your site.
Stay Updated and Secure
It is a good idea to keep an eye on your website every day from the standpoint of health, SEO and usability. You might even want to hire someone like a dedicated in-house employee or an agency to monitor your site for hacked content. It can also be helpful to run a daily security scan so that you are aware of any problems immediately before they get worse. You should also make sure to add your site to both the Google Search Console and the Bing Webmaster Tools. Both of these platforms provide site health diagnostics that will help you easily monitor what is happening on your site and help you resolve site recovery issues quickly. You should always make sure your software is up to date as well as many hacking issues are a result of outdated software. Always ensure that your platform, plug-ins and add-ons are all updated on a frequent basis.
Another precaution to take to prevent your content from being hacked is using the right kind of passwords. You need strong, unique and long passwords that will prevent a hacker from being able to guess your login. All passwords should have a combination of letters, numbers and symbols so that they are more difficult to guess. Other crucial issues are having a good quality hosting provider that offers good security benefits and support. A lower quality hosting provider may not be able to prevent hacking or help you when things start to go wrong on your site. It is also necessary to have site back up in the event that there is a breach and secure firewalls that are regularly updated. If you do not have site back up then you risk losing all your data. Ensuring that all your data is backed up and stored elsewhere means that you can revert back to previous site versions.
With the increase in hackers boosting their own sites while wrecking someone’s SEO content, it is more important than ever to make sure your site is secure in as many ways as possible. The more you invest time and effort into having a secure site the less you will have to worry about hacked content.