SEO, PPC, Web Design and Video Production located in Los Angeles, CA.
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Misconceptions About Nofollow Links

November 18th, 2014

Created in 2005, there has been much mystery and scrutiny surrounding the nofollow link. Let’s explore and bust some of these misconceptions about nofollow links: 1) Using a nofollow link will blacklist or deem a site untrustworthy While it’s true that Google recommends nofollowing content that you may deem untrustworthy (such as author comment links),(See… read more

Is Your SEO Company Effective?

November 13th, 2014

Is your SEO company doing a good job? It’s a fair enough question to ask but what should you really be asking or keeping track of? Reports, Updates, and Progress A reputable internet company is transparent in the type of work they do and the metrics they keep track of and reports they provide to you…. read more

Google AdWords Mobile Best Practices

November 5th, 2014

Today mobile search is much different than what it was 1 or 2 years ago. Before the smartphone boom, phones were used as a secondary device, maybe as a way to browse something that you would purchase later elsewhere… like on your “real” computer or at an actual store. This quarter so far, about 38% of paid ad clicks came from… read more

5 Things Learned If Your Website Drops in Google

October 31st, 2014

Imagine this scenario: your website had #1 rankings all across the board for years. You did anything and everything to keep it that way. This past weekend, those rankings dropped to page 10 overnight. Unfortunately, this does happen and will continue to happen. Google’s latest Panda and Penguin combo updates rolled out around the same… read more

How Online Marketing Helps Your Business Credibility

October 24th, 2014

If you want to establish trust and credibility with customers, having a website is the first place to start. From there, it’s crucial to maintain an online marketing campaign that is aligned with your business principles and values. Mobile Website Having an SEO friendly mobile website (or preferrably responsive website) is important for two reasons:… read more

What You Thought About Paid Ads is Wrong

October 18th, 2014

If you thought organic SEO was competitive, wait until you get into the world of paid search. PPC is highly competitive, there are some common misconceptions to the game, especially if you are just starting out. Is it Possible to Succeed on a Small Budget? Bigger companies and brands have the budget it takes to… read more

Pop Culture and Social Media Halloween Costume Ideas for 2014

October 15th, 2014

Halloween is just half a month away but we just can’t wait. Here are some costume ideas that are sure to be a hit this Halloween! Lost Uber Driver (Need I say more?) Evil Hummingbird (Don’t forget to check out our post on Google Hummingbird) Google Maps (Of course, there has to be at least… read more

What Your Small Business Can Learn from IndieCade

October 13th, 2014

Since 2009, the best of independent game developers and gamers have convened in an international festival called IndieCade. IndieCade is also known as “the video game industry’s Sundance”. This year’s 3 day festival took place in downtown Culver City. Don’t think that your business can learn anything from the video game industry? Think again! Video… read more

Should I Move My Website To HTTPS?

October 6th, 2014

Since Google announced a ranking boost for moving your site to HTTPS, and feedback has been all over the map. Some webmasters moved their site immediately, while others expressed outrage. Reasons To Move If customers submit sensitive (legal, financial, personal) information through your website, it’s a good idea to think about the possibility of moving to HTTPS…. read more

Takeaways from SEO Ranking Factors and Rank Correlations 2014 (Google US)

October 3rd, 2014

It’s the last quarter of the year. What the heck has been going on in the world of SEO? The time has come for 2014 and Searchmetrics recently published a whitepaper defining and evaluating search engine ranking factors. They dug deep within Google’s US index of websites in 2014 thus far. View the entire study here… read more