Search Engine Marketing Blog

Just thought we’d post some sites we recommend to our clients for paid directory submissions. We’ve found that these sites are worth the initial investment. Please let us know if you have any recommendations or had any bad experiences with any of these paid directories. When we perform setup on sites for SEO we submit to these paid directories to help improve the Google PR (page rank) and also to drive traffic from these sites.

• Yahoo Directory
• Go Guides
• Gimpsy
• … Continue Reading
  

Well if you’re reading this chances are you’ve heard of Matt Cutts but if you haven’t, he’s a rockstar in the search marketing space. He’s also know as the spam czar at Google. He heads the spam team at Google and speaks often about SEO and “whitehat” techniques. Whitehat is a term in the search marketing space that refers to tactics that are permitted by the search engines and blackhat refers to ways people try and trick the search engines. This video goes into ways you can do SEO through your blog with whitehat techniques. I’d … Continue Reading

Just read this interview with Larry and Sergey, the founders of Google, and was inspired to post a link here. This interview was done when Google had 6 employees! Larry and Sergey both saw Google as being a leader in the search space back in a time when the dot-coms were ramping up to hit the ceiling in the dot-com bubble explosion in March 2000. They continue to drive inovation and are continusioly coming out with new products and improving on their current products. emarketed strives to … Continue Reading

I’m going to be frank with my opinion here. Just because Google is an innovative, booming company, one which will change—and probably already has changed—the way our world accesses and manages information, that doesn’t mean by any stretch of the imagination that Google should be treated with some sort of ivory-tower, holier-than-thou deference.

Believe me when I say, Google is as successful as it is specifically because they have done so much to shed the image of traditional mega-corporations. If you tried to call up your brokerage firm for some support and advice, you might get it, eventually. If, however, you … Continue Reading

Just came across this today and added emarketed to the Local Listings section of Live Search. Live Search is MSN’s new search engine. It took about 15 minutes to add and is similar to the Google Local listing. At the end you are notified that you will be sent a letter via snail mail to your business address to complete the process.

You have the ability to add additional website links, pictures (up to 10), list of services, hours of operation, additional phone numbers, and of course your address!

Click here to … Continue Reading

Websites can also have landing page optimization done to help with SEO and PPC campaigns. The higher the website ranks in the list, the greater the chances of being viewed and the higher the conversion rate. This is what most website designers should strive to attain. Landing page optimization helps the search engine find relevant content and in most cases has higher conversions since the content is optimized to what the user is searching for.

To achieve this, a website has to be made by professional web designers who know exactly what a search engine friendly … Continue Reading

Rising up in search engine results pages does not happen by pure luck or mishap. It is not a result of a single technique, but of an extensive internet marketing campaign combined with SEO, PPC, Social Media Marketing, and much more.

Natural optimization consultants maintain that finding and using the right keywords is still the most basic and yet the most grueling task in search engine optimization. PPC Consultants are equipped with the technical know-how in pay-per-click advertising and in ppc management.

PPC landing page optimization brings in a lot of … Continue Reading