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	<title>Search Engine Marketing Blog &#187; paid search</title>
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		<title>PPC Ads Get Social</title>
		<link>http://emarketed.net/ppc-ads-social/</link>
		<comments>http://emarketed.net/ppc-ads-social/#comments</comments>
		<pubDate>Thu, 01 Dec 2011 10:30:03 +0000</pubDate>
		<dc:creator>seo</dc:creator>
				<category><![CDATA[paid search]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[marketing trends]]></category>
		<category><![CDATA[pay per click ads]]></category>
		<category><![CDATA[PPC consultants]]></category>
		<category><![CDATA[social sharing]]></category>

		<guid isPermaLink="false">http://emarketed.net/?p=2186</guid>
		<description><![CDATA[Can pay per click ads be social? With the help of Google +1 and Display Network ads, search is becoming (more) social. You can specifically choose which ads you want shown along with the +1 buttons. This means that you can connect Google+ business pages to AdWords and reports on the information will be shared. [...]]]></description>
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		<title>PPC Landing Pages and Quality Score</title>
		<link>http://emarketed.net/ppc-landing-page-quality-score/</link>
		<comments>http://emarketed.net/ppc-landing-page-quality-score/#comments</comments>
		<pubDate>Tue, 15 Nov 2011 10:10:34 +0000</pubDate>
		<dc:creator>seo</dc:creator>
				<category><![CDATA[paid search]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[google quality score]]></category>
		<category><![CDATA[landing pages]]></category>
		<category><![CDATA[pay per click]]></category>
		<category><![CDATA[ppc ad quality]]></category>

		<guid isPermaLink="false">http://emarketed.net/?p=2125</guid>
		<description><![CDATA[Have you heard the recent news about pay per click landing pages and how it affects your Quality Score? Google recently announced some changes they are making to determining Quality Score. After some previous testing in Latin America, Google liked what they saw. These ad quality improvement updates will start rolling out worldwide. If you [...]]]></description>
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		<item>
		<title>What to Look for in a PPC Company</title>
		<link>http://emarketed.net/ppc-company/</link>
		<comments>http://emarketed.net/ppc-company/#comments</comments>
		<pubDate>Fri, 21 Oct 2011 10:10:51 +0000</pubDate>
		<dc:creator>seo</dc:creator>
				<category><![CDATA[paid search]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[pay per click]]></category>
		<category><![CDATA[pay per click search]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://emarketed.net/?p=2062</guid>
		<description><![CDATA[Before you hire a PPC company or consultant, you should be comfortable and have a general sense of what you want from paid search. Choosing any type of online marketing for your company means that you are making an investment, so do you research ahead of time. Here are a few factors that you&#8217;ll want [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Google Study: Paid Ads Do NOT Cannabalize Organic SEO Clicks</title>
		<link>http://emarketed.net/seo-vs-ppc/</link>
		<comments>http://emarketed.net/seo-vs-ppc/#comments</comments>
		<pubDate>Tue, 02 Aug 2011 10:00:43 +0000</pubDate>
		<dc:creator>seo</dc:creator>
				<category><![CDATA[paid search]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[pay per click]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://emarketed.net/?p=1845</guid>
		<description><![CDATA[Do I have to choose between SEO or PPC? This has been a popular question that has been highly debated. The theory is that if you choose the same keywords for targeted SEO and PPC campaigns, your efforts will work against each other and you&#8217;ll lose out, either in paid or organic search. Cannibalization is [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>SEO and PPC: Confused About Where to Start?</title>
		<link>http://emarketed.net/seo-ppc-confused-start/</link>
		<comments>http://emarketed.net/seo-ppc-confused-start/#comments</comments>
		<pubDate>Fri, 22 Apr 2011 10:00:26 +0000</pubDate>
		<dc:creator>seo</dc:creator>
				<category><![CDATA[paid search]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[business goals]]></category>
		<category><![CDATA[marketing goals]]></category>
		<category><![CDATA[pay per click marketing]]></category>
		<category><![CDATA[resources]]></category>
		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://emarketed.net/?p=1639</guid>
		<description><![CDATA[If you&#8217;re thinking about how to maximize your internet marketing budget by using search engine optimization or pay per click marketing for the first time, the decision can be a confusing one. Since most people feel that SEO and PPC are two different strategies, they often feel that they can only go with one option. [...]]]></description>
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		<title>Google Instant and Long Tail Searches</title>
		<link>http://emarketed.net/google-instant-long-tail-searches/</link>
		<comments>http://emarketed.net/google-instant-long-tail-searches/#comments</comments>
		<pubDate>Tue, 16 Nov 2010 21:35:16 +0000</pubDate>
		<dc:creator>seo</dc:creator>
				<category><![CDATA[paid search]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[google instant]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://emarketed.net/?p=1282</guid>
		<description><![CDATA[Since Google Instant launched, there have been concerns that long tail searches won&#8217;t be as beneficial to SEO and PPC. Let&#8217;s take a look at what is affected and why: What is &#8216;Long Tail&#8217;? As this dino-graphic shows, generic keywords are more likely to yield a large volume of general search results. But if you [...]]]></description>
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		<item>
		<title>5 Pay Per Click Advertising Questions Answered</title>
		<link>http://emarketed.net/5-pay-per-click-advertising-questions-answered/</link>
		<comments>http://emarketed.net/5-pay-per-click-advertising-questions-answered/#comments</comments>
		<pubDate>Mon, 02 Aug 2010 16:36:43 +0000</pubDate>
		<dc:creator>seo</dc:creator>
				<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[Emarketed team]]></category>
		<category><![CDATA[FAQs]]></category>
		<category><![CDATA[pay per click]]></category>
		<category><![CDATA[ppc advertising]]></category>
		<category><![CDATA[PPC consultants]]></category>
		<category><![CDATA[resources]]></category>
		<category><![CDATA[tips]]></category>

		<guid isPermaLink="false">http://emarketed.net/?p=1035</guid>
		<description><![CDATA[Are you interested in learning more about how your business can benefit from a pay per click campaign? Join our PPC manager, Dillon Zachara, as he answers the top 5 questions about pay per click advertising. 1) What are some advantages of having an agency manage your PPC campaign rather than doing it yourself? One, [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Intel&#8217;s Advertising Overhaul</title>
		<link>http://emarketed.net/intels-advertising-overhaul/</link>
		<comments>http://emarketed.net/intels-advertising-overhaul/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 18:59:57 +0000</pubDate>
		<dc:creator>seo</dc:creator>
				<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[organic seo]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[Video Marketing]]></category>
		<category><![CDATA[Viral Marketing]]></category>

		<guid isPermaLink="false">http://emarketed.net/?p=747</guid>
		<description><![CDATA[Listened in to a webinar this morning with Corey Carrillo of Intel Corporation and Craig Macdonald of Covario about Paid Search and Big Brand Marketing: How Intel Coordinated Search Into a Global Ad Campaign. Most of the time, I find that big corporate presentations are kind of dry because they only cover really general topics [...]]]></description>
		<wfw:commentRss>http://emarketed.net/intels-advertising-overhaul/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Search Marketing During a Recession</title>
		<link>http://emarketed.net/search-marketing-during-a-recession/</link>
		<comments>http://emarketed.net/search-marketing-during-a-recession/#comments</comments>
		<pubDate>Fri, 16 Oct 2009 18:18:21 +0000</pubDate>
		<dc:creator>seo</dc:creator>
				<category><![CDATA[]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[organic seo]]></category>
		<category><![CDATA[pay per click]]></category>

		<guid isPermaLink="false">http://emarketed.net/?p=380</guid>
		<description><![CDATA[Think Positive What should you do when it comes to your search marketing efforts during a recession? Many marketers believe that search marketing is somewhat recession-proof, but it pays to do your own research. It may be too soon to tell, so it doesn’t hurt to do some analysis. First, talk to your peers and [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Making the Decision to use Broad Match</title>
		<link>http://emarketed.net/use-broad-match/</link>
		<comments>http://emarketed.net/use-broad-match/#comments</comments>
		<pubDate>Mon, 03 Aug 2009 17:06:34 +0000</pubDate>
		<dc:creator>seo</dc:creator>
				<category><![CDATA[paid search]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[Adwords]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://emarketed.net/?p=258</guid>
		<description><![CDATA[According to Google, about twenty percent of the queries that they receive on a given day, have not been viewed in the last three months. Some can avoid being part of this undesirable group by using broad match to help improve quality score. Quality score is determined by many variables including: historical performance of your [...]]]></description>
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