Harness The Power of Video Marketing

March 19th, 2014

If there’s one thing customers can’t get enough of, it is videos. A new infographic and study by Animoto shows that 96% of customers find videos helpful when deciding to make an online purchase. Increasing Trustworthiness and Leaving a Positive Impression Out of 1000+ participates, the survey reveals that 58% of consumers believe that companies… read more

8 Video Marketing Ideas You Can Use Today

February 19th, 2014

Emarketed Reel from Emarketed on Vimeo. Video marketing is a great supplement to content marketing. Businesses should really embrace the idea of using videos in their marketing because it’s an affordable way to reach a larger audience. Here are 8 ideas you can use to implement video marketing today: 8) About Your Business Intro videos… read more

YouTube Makes Video Marketing Better

September 26th, 2013

Video marketing is an easy and engaging way to add custom content to your website. Specifically, YouTube has become more user-friendly for content creators, which should encourage you to start making or make more videos. Social connections and sharing are one of the driving factors of YouTube videos and viral hits. To encourage community and… read more

Video Marketing is Worth a Million Words

September 7th, 2013

Using online videos on your website and off-site to promote your business are great ways to strengthen your content marketing strategy. After all, having video on the landing page of your website makes it 53% more likely to show up on page 1 for Google! This makes sense as customers appreciate video because they’re able… read more

Using Vine for Video Marketing

March 27th, 2013

Vine is an app (acquired by Twitter) that helps you create, post and share 6 second embeddable video clips. Forget about video production crews, video rendering and other technical edits. If you like animated-GIFs, you can think of these short videos as a fun way to use different content in your current social media campaigns…. read more

Supplementary Sites for Effective Website Video Marketing

August 8th, 2012

Video marketing is hotter than ever and as the views rack up, your business can’t afford to miss out on this opportunity. In our post, “Does Your Business Use Facebook Video?” we covered using videos on Facebook Pages… so, is there really anything else worth pursuing outside of YouTube? Of course! LinkedIn – This is… read more

Video Marketing Opportunities for Small Businesses

June 4th, 2012

Some small businesses may not be aware of how video marketing services can greatly benefit their online reputation. Let’s take a look at 3 ways videos can help your business: 1) Improve Customer Relations – Videos are a great platform to do webinars, short Q&A’s, tutorials and more. In these cases, the content is free… read more

Does Your Business Use Facebook Video?

December 6th, 2011

As the world patiently awaits the widespread release of the Facebook Timeline feature, your business can get a head start by using Facebook Video for online marketing. Here are just a few reasons why you should get started: 1) Accessibility – Be where your customers are. Video marketing on Facebook is beneficial because you’ll be… read more

Video Marketing for Your Business

July 27th, 2011

There’s no better way to describe your brand than capturing it with video marketing. Although SEO content has the magic touch, video is the only way to bring your brand personality to life and engage customers in a way that words can’t. Marketing your website through video is about making a more personal connection with… read more

Is Video Chat the Next Social Networking Trend?

July 6th, 2011

Everyday, social media networking is becoming more personal. So, does video chat sound like a good thing? Facebook thinks so as they unveiled their new joint venture with Skype today. Video isn’t a new idea but Apple fans still went crazy over the FaceTime feature, which was the selling point of Apple’s iPhone 4 last… read more