SEO, PPC, Web Design and Video Production located in Los Angeles, CA.
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Why Meta Descriptions are Still Important

February 17th, 2011

There’s so much talk about meta-this and meta-that. But did you know that search engines don’t use this as a main criteria (if at all) in ranking your site? Meta descriptions are only one of many elements of search engine optimization elements. So why is it still important? First of all, what are they? Meta… read more

The Truth about False SEO Claims

November 19th, 2010

SEO is a powerful tool but that means that there’s a good and bad to it. The search marketing industry is often seen as untrustworthy or spammy because of claims like these. Let’s take a look at two typical claims and see what they really mean: Claim #1: We guarantee your business a #1 ranking… read more

Keyword Trends on Yahoo! Search Clues

November 17th, 2010

Yahoo! always seems be overshadowed by the giant that is Google, so it’s good to see something new from them. Yahoo! Search Clues allows users to search keyword trends over time. You can also see demographics such as: age, gender, income and location. Pretty neat right? And it can definitely come in handy on your… read more

Google Instant and Long Tail Searches

November 16th, 2010

Since Google Instant launched, there have been concerns that long tail searches won’t be as beneficial to SEO and PPC. Let’s take a look at what is affected and why: What is ‘Long Tail’? As this dino-graphic shows, generic keywords are more likely to yield a large volume of general search results. But if you… read more

Google Debuts ‘Instant Previews’

November 12th, 2010

If you ever wanted to preview a website before clicking on it, Google Instant Previews now gives you that option. Try it out for yourself. Just search for something in Google and click on the little magnifying glass icon. This will generate a preview of the site you’re thinking about clicking before you actually click… read more

Halloween Edition: Scary SEO Mistakes That You Can Avoid

October 28th, 2010

Let’s take a Halloween inspired look at how you can steer clear of some SEO mistakes: 1) Not targeting advertising keywords – If you offer funeral planning services, did you ever stop to think how many competitors you will have on a national and even global level? Yes, using “funeral planning” make sense but don’t… read more

5 SEO Plugins for WordPress

September 29th, 2010

Before you start blogging, you might want to consider some of these SEO plugins. They’ll help search engines find and crawl your content: 1) All-In-One SEO Pack – No blog should be complete without this tool. It’s a quick and simple way to enter all your keywords, tags, meta information, categories and more. 2) Google… read more

4 Common SEO Mistakes

August 5th, 2010

Search engine optimization is considered to be an art to some and a science to others. I’d like to look at it as a mix of both. No matter what you believe, it’s important to avoid these common mistakes: Forgetting about keyword research – People often feel tempted to use the first words that come… read more

Appealing Ideas from Social Media Guides

April 27th, 2010

Lately, I’ve been inundated with newsletters and downloads about a “definitive” guide to social media. Although these are helpful, there is a lot of repetitive info about getting the process started. They explain what Twitter and Facebook is and the different functions, but what about some realistic tips that is helpful for everyone who aren’t… read more

Band Websites: Improving Bad Website Design

March 23rd, 2010

Ok, so your favorite band doesn’t suck but what about their website? After browsing some sites, I found that many artists, bands, labels are missing the point when it comes to good search engine friendly website design. Besides being esthetically unappealing or having a loop of the same blaring songs, these bad band sites also… read more